Google DoubleClick annual invitation-only Leadership Summit brought top execs across agencies, advertisers, & media companies for a multi-day retreat; drove innovation, partnership, & product roadmap updates. Accounted for $1B+ annual revenue.
ComplexCon, the culture festival, powered by Shopify as official retail technology partner. Supercharged festival celebration of pop-culture, music, art, sports, innovation, activism, and education. 10K+ attendees, 100+ brands, and top tastemakers moving culture forward.
Unite brought Shopify’s partner and developer ecosystem together and launched what evolved into the annual product launch campaign. An immersive multi-day experience amplified brand trust, grew community, and cemented Shopify's future scale.
Onramp, an initiative incubator created for innovators, investors, and car enthusiasts to explore the future of driving. Program included Smart Mobility Challenge, invite-only summit with Toyota scientists, R&D execs, incubator participants; featured test drive of exclusive new to US market vehicles.
Nintendo Wii U gaming console launched with a Southwest Airlines partnership and brought Wii U gaming lounges to six major airports across the nation for the holiday season.
Shopify launched the new retail card reader to the UK market in a country tour celebrating entrepreneurs and business owners in London, Bristol, and Manchester. Guests received the new tap/chip/swipe product and expert guidance on new integration tools to further drive their business growth.
As a title sponsor at FEAST Portland, the global premier food festival, Whole Foods showcased commitment to eating local while supporting global with a three-part activation that proved commitment to local sourcing for all food types.
For its 2nd year, Shopify Unite cemented the brands annual global product launch campaign for its partner and developer ecosystem. Scaled experience attendance, programming, keynotes, partnerships, and global community.
The above is a selection of work highlights. Additional examples available, reach out to learn more.